Sales Recruitment

Our fully managed recruitment process leaves our customers with less admin burden and more time to focus on the candidates with true potential. We have successfully used our process for sales & marketing staff and senior executive roles such as Sales, Commercial and Financial directors.

The main steps are:

  1. Agree the job role from which we create the skills profile and job description. This step is key to a successful campaign and can also incorporate additional preparatory activities such as:
    1. On-line capability profiling can be a useful additional selection tool. Some platforms enable the creation of an “ideal” candidate profile which can then be used to compare with the individual profiles of short-listed candidates.
    2. Advising on suitable remuneration packages, targets, etc. We can also design and produce the whole package if required.
  2. Agree on the best approach to sourcing candidates such as; database search, on-line recruitment, print-media advertising and head-hunting. If the chosen route to sourcing candidates is advertising, we will design the advert and once approved by you, place it on-line or in the chosen print media.
  3. Jointly design the final selection process which gives the candidates the opportunity to demonstrate their selling capability. This will typically include a practical selling activity such as; presentation, telephone role play, selection panel or assessment centre approach. We will design the candidates’ brief for this stage to reflect the context of your business and the role into which they are to be recruited.
  4. All CVs come to us for evaluation prior to a telephone interview with relevant candidates.
  5. We will conduct face-to-face interviews with all suitable candidates and we will also explore their LinkedIn profiles where available.
  6. We create the initial short-list of candidates for your first round of interviews, providing their CVs and our interview notes and guidance on specific areas to probe during your interviews.
  7. Following your first interviews the short-list of candidates will be further refined. An agreed form of sales capability profile can be produced on all candidates in the final short-list which may permit comparison with the “ideal” profile.
  8. Final selection will be made following a process agreed in advance, as discussed above.

We manage and co-ordinate the whole process on your behalf. Additional services to smooth the overall process can include; taking up references, making job offers, contributing to employment contracts and commission plans, and induction programme design and delivery.

Our recruitment service, by sales for sales, is delivered for a fixed fee related to the effort and expenses required and not the typical percentage of salary-based fee.

Improving Sales Force productivity during a renewal or growth phase

As the economic turn around is allowing companies to think about growth once more, the same old challenges of growing and maintain an effective sales and selling operation are still there to haunt you. The improvement in the jobs market may well increase your staff churn which makes the job of creating a stable or expanding sales and selling platform even harder.

  • Do you foresee your growth plans being limited by the capacity of your sales force to keep pace?
    No, really!?
  • Is dealing with churn in the sales force distracting you from achieving your business goals?
  • Do new recruits resist the switch to selling “your way”? Are you showing them your way?
  • Are you getting payback on budget and time spent training the sales team?


New intake intake cannot become your staff, working your way, unless you put in the effort to develop consistent selling and sales management skills, closely aligned with your operational environment, for all customer-facing staff.  An essential foundation for this to be successful will come from the introduction of your own sales and selling methodology and associated processes.

The essential components in the creation of a successful sales team are; a well executed recruitment & selection process, thorough induction/on-boarding process, commitment to on-going development based on systematic training supported by regular coaching, and committed sales leadership that recognises its primary responsibility is to help their direct reports to perform more effectively with continuous improvement being the driving principle. The final components that help to ensure success are a fully integrated sales & selling process, and a customer centric proposition.

If Sales isn’t your primary strength our Sales Academy offerings are designed to equip you and your company to recruit, train and develop a sales force with professional selling and sales management skills capable of powering your growth plans. For companies with an established sales capability the Academy can provide new and original ideas and approaches to super charge what you already have.

Basic Scope of an Academy

Basic Scope of an Academy

Drawing on talent from either raw recruits, experienced sales people from other industries, or those who wish to be cross-trained into sales from other disciplines, the service covers the complete sales organisation from basic telesales through to senior account managers, sales managers and directors.

Delivered initially as an outsourced service, you have the option to take the functioning academy model in-house at an appropriate future date or continue to use us to provide the service.

“I just wanted to write formally to thank you for delivery of a first class project. In every step you have been a pleasure to work with and have delivered on everything you offered – and more.” June 2015

Let our experts help you through the challenges of recruiting, inducting/on-boarding and developing your ever evolving sales force.

Contact us now to discuss how we can help you!

shorter sales cycles, new customers, more business, increased profilts, better cashflow
Developing professional selling and sales management skills for all your customer facing staff

Maintaining productivity in a dynamic Sales Force

Creating and maintaining a sales team with enough good staff to achieve your plans and meet your forecasts can be a problem particularly if you are growing or staff turnover is disproportionately high.

  • Do you foresee growth which will challenge your internal organisation to grow an effective sales force?
  • Is dealing with churn in the sales force distracting from your business goals?
  • Do new recruits resist the switch to selling “your way”?
  • Are you getting payback on budget and time spent training the sales team?

New intake will not be your staff, working your way, unless you develop consistent selling and sales management skills for all your customer facing staff

If Sales isn’t your primary strength our Sales Academy offerings are designed to equip any company to recruit, train and develop a sales force with professional selling and sales management skills.

Drawing on talent from either raw recruits, experienced sales people from other industries, or those who wish to be cross-trained into sales from other disciplines, the service covers the complete sales organisation from basic telesales through to senior account managers, sales managers and directors.

Delivered initially as an outsourced service, you have the option to take the functioning academy model in-house at an appropriate future date or continue to use us to provide the service.

Let experts help you through the minefield of recruiting, inducting/on-boarding and developing your ever evolving sales force. Contact us now to discuss how we can help you!